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INDIA PROJECTS

Kala Raksha
ATNI supports Kala Raksha, a grassroots trust working in Gujarat, India. Kala Raksha works to preserve and promote traditional arts by assisting artisan cooperatives and women embroiderers from six marginalized communities. The belief underpinning this simple program is that women can achieve self-sufficiency by developing their crafts, managing their small businesses, and making intelligent decisions about how to use the income they generate.

The program is working. Women are putting money in the bank for reconstructing and expanding homes. They've paid off loans, avoided further loans, bought better quality clothes, purchased carpets to sit on, purchased fodder for the herds, planted their fields, sent their boys to private school in the city, bought dry goods in quantity to save time in shopping, and took medicine regularly, rather than sporadically. These women have avoided additional loans, purchased goats, cows, buffalo, camels, and camel carts in order to "revolve" their funds, and they've paid for relatives' medical expenses.

Kala Raksha itself has realized increased capacity with the help of the series of workshops sponsored by CARE. Three product design workshops with professional designers have been conducted, a workshop on production efficiency has been held, and Kala Raksha recently began a three-month course in tailoring for novices and its own tailor team. CARE has supported also a trip to the US to participate in the San Francisco International Gift show, which resulted in several new orders for Kala Raksha. Kala Raksha is now working to find a long-term solution to the sustainability of art and craft. Two problems operate simultaneously for artisans. One, how to earn a fair living in an industrialized economy by doing handwork, and two, how to nurture the creative spirit of traditional art in the face of commercialization. Kala Raksha is beginning to answer this dilemma with its most recent projects, the Learning for Earning basic education program, and Kala Raksha Vidyalaya, the Design School for Artisans. Learning for Earning is a customized educational program in which artisans teach one another very useful topics such as basic business skills,the teaching artisans to computer-aided design. A far more ambitious project, Kala Raksha Vidayalaya, is envisioned as a self-sustaining school for design, where education will be fee based.

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